{"id":4,"date":"2022-06-24T11:57:24","date_gmt":"2022-06-24T09:57:24","guid":{"rendered":"https:\/\/pr-clanky-ihned.cz\/?p=4"},"modified":"2026-09-12T22:13:01","modified_gmt":"2026-09-12T20:13:01","slug":"zpetne-odkazy","status":"publish","type":"post","link":"https:\/\/pr-clanky-ihned.cz\/?p=4","title":{"rendered":"Zp\u011btn\u00e9 odkazy"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Zp\u011btn\u00e9 odkazy jsou kl\u00ed\u010dem k&nbsp;vysok\u00e9 n\u00e1v\u0161t\u011bvnosti Va\u0161eho webu. Jak je mo\u017en\u00e9 vytvo\u0159it ty, kter\u00e9 skute\u010dn\u011b funguj\u00ed? Mo\u017enost\u00ed je mnoho a nejl\u00e9pe je znaj\u00ed ti, kte\u0159\u00ed se zpravidla specializuj\u00ed na SEO optimalizaci. Zp\u011btn\u00e9 odkazy, kter\u00e9 opravdu funguj\u00ed, se ve velk\u00e9 v\u011bt\u0161in\u011b v\u00e1\u017e\u00ed k&nbsp;diskusn\u00edm f\u00f3r\u016fm, diskuz\u00edm pod \u010dl\u00e1nky, soci\u00e1ln\u00edm s\u00edt\u00edm, sledovan\u00fdm blog\u016fm, ale i t\u011bm, kte\u0159\u00ed nejsou Va\u0161imi p\u0159\u00edznivci. Prost\u0159ednictv\u00edm vyhled\u00e1va\u010d\u016f je mo\u017en\u00e9 zjistit nej\u010dast\u011bj\u0161\u00ed dotazy, kter\u00e9 potencion\u00e1ln\u00ed klienti pokl\u00e1daj\u00ed v&nbsp;souvislosti se slu\u017ebami nebo v\u00fdrobky, kter\u00e9 prod\u00e1v\u00e1te. C\u00edlem je naj\u00edt m\u00edsta, na kter\u00fdch se objevuje c\u00edlov\u00e1 skupina, na kterou m\u00ed\u0159\u00edte. Naraz\u00edte na mnoh\u00e9 weby i blogy, kter\u00e9 V\u00e1m mohou b\u00fdt n\u00e1pomocny.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/pr-clanky-ihned.cz\/wp-content\/uploads\/2017\/10\/zp\u011btn\u00e9-odkazy.jpg\" alt=\"\" class=\"wp-image-6\" srcset=\"https:\/\/pr-clanky-ihned.cz\/wp-content\/uploads\/2017\/10\/zp\u011btn\u00e9-odkazy.jpg 900w, https:\/\/pr-clanky-ihned.cz\/wp-content\/uploads\/2017\/10\/zp\u011btn\u00e9-odkazy-300x200.jpg 300w, https:\/\/pr-clanky-ihned.cz\/wp-content\/uploads\/2017\/10\/zp\u011btn\u00e9-odkazy-768x512.jpg 768w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure>\n\n\n\n<h2 id=\"zpetne-odkazy\" class=\"wp-block-heading\"><a href=\"https:\/\/izpravydnes.cz\/zpetne-odkazy\/\">Zp\u011btn\u00e9 odkazy<\/a><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Lid\u00e9 se pot\u0159ebuj\u00ed m\u00edt podle \u010deho orientovat, proto je nutn\u00e9 vytvo\u0159it zp\u011btn\u00e9 odkazy poctiv\u011b, nic nepodcenit. Ob\u011btovat \u010das a energii, co\u017e je dobr\u00e9 sv\u011b\u0159it profesion\u00e1l\u016fm. Obecn\u011b se cen\u00ed se tah na br\u00e1nu, lid\u00e9 oce\u0148uj\u00ed stru\u010dn\u00e9, ale jasn\u00e9 informace, kter\u00e9 jim usnadn\u00ed rozhodov\u00e1n\u00ed. Kdy\u017e u\u017e se d\u00edky zp\u011btn\u00e9mu odkazu klient na V\u00e1\u0161 web dostane, m\u011bl by m\u00edt k&nbsp;dispozici jednoduch\u00e9 a p\u0159ehledn\u00e9 informace. Nikdo se nechce ztratit v hromad\u011b neu\u017eite\u010dn\u00e9ho textu. V\u0161e se v\u0161\u00edm souvis\u00ed. Kdo se v&nbsp;tvorb\u011b zp\u011btn\u00fdch odkaz\u016f opravdu vyzn\u00e1, dok\u00e1\u017ee k&nbsp;jejich vybudov\u00e1n\u00ed vyu\u017e\u00edt v&nbsp;neposledn\u00ed \u0159ad\u011b tak\u00e9 Va\u0161i konkurenci. Pokud zn\u00e1te sv\u00e9 z\u00e1kazn\u00edky, m\u011bli byste detailn\u011b v\u011bd\u011bt, co jim V\u00e1\u0161 web p\u0159in\u00e1\u0161\u00ed a naopak to, co pot\u0159ebuje vylep\u0161it nebo \u00fapln\u011b zm\u011bnit. Pokud si t\u00edm nejste jisti, je nejvy\u0161\u0161\u00ed \u010das zap\u00e1trat a p\u0159i tvorb\u011b zp\u011btn\u00fdch odkaz\u016f toho vyu\u017e\u00edt.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1100\" height=\"600\" src=\"https:\/\/pr-clanky-ihned.cz\/wp-content\/uploads\/2017\/10\/zp\u011btn\u00e9-odkazy-backlinks.jpg\" alt=\"\" class=\"wp-image-7\" srcset=\"https:\/\/pr-clanky-ihned.cz\/wp-content\/uploads\/2017\/10\/zp\u011btn\u00e9-odkazy-backlinks.jpg 1100w, https:\/\/pr-clanky-ihned.cz\/wp-content\/uploads\/2017\/10\/zp\u011btn\u00e9-odkazy-backlinks-300x164.jpg 300w, https:\/\/pr-clanky-ihned.cz\/wp-content\/uploads\/2017\/10\/zp\u011btn\u00e9-odkazy-backlinks-768x419.jpg 768w, https:\/\/pr-clanky-ihned.cz\/wp-content\/uploads\/2017\/10\/zp\u011btn\u00e9-odkazy-backlinks-1024x559.jpg 1024w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure>\n\n\n\n<h2 id=\"zpetne-odkazy\" class=\"wp-block-heading\"><a href=\"https:\/\/stylemag.cz\/zpetne-odkazy\/\">Zp\u011btn\u00e9 odkazy<\/a><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A to je tak\u00e9 pr\u00e1ce pro profesion\u00e1la, kter\u00fd zp\u011btn\u00e9 odkazy tvo\u0159\u00ed tak\u0159ka denn\u011b. Dok\u00e1\u017ee efektivn\u011b prov\u00e9st anal\u00fdzu a mnohdy je pot\u0159eba anal\u00fdza hloubkov\u00e1. Na z\u00e1klad\u011b t\u00e9 je schopen doporu\u010dit dal\u0161\u00ed a p\u0159edev\u0161\u00edm funk\u010dn\u00ed \u0159e\u0161en\u00ed. \u010casto je to b\u011bh na del\u0161\u00ed tra\u0165, ale bez n\u011bj se zkr\u00e1tka efektivn\u00edch zp\u011btn\u00fdch odkaz\u016f nedo\u010dk\u00e1te.<\/p>\n\n\n\n<h2 id=\"pr-clanky-pro-vas-pripravuje-info-press-media-cz\" class=\"wp-block-heading\">PR \u010dl\u00e1nky pro V\u00e1s p\u0159ipravuje info@PressMedia.net<\/h2>\n\n\n\n<h2 id=\"profi-clanek-publikace-jiz-od-75-kc-staci-zadat-nezavaznou-poptavku\" class=\"wp-block-heading\"><strong>Profi \u010dl\u00e1nek, publikace ji\u017e od 250 K\u010d bez DPH, sta\u010d\u00ed zadat nez\u00e1vaznou popt\u00e1vku.<\/strong><\/h2>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center has-white-color has-text-color has-background\" style=\"background-color:#ff0000;font-size:18px\"><strong>Press List &#8211; p\u0159es 1 300 \u010desk\u00fdch a slovensk\u00fdch magaz\u00edn\u016f<\/strong><\/h2>\n\n\n<p style=\"text-align: left;\"><iframe loading=\"lazy\" src=\"https:\/\/docs.google.com\/spreadsheets\/d\/e\/2PACX-1vSGjyZ5lf_S54e6b5zZLmPEmyP5hMvhv3qWbtyCSbomVCK9r9AT_Hur5t99ZRT88ULx4kztAPHqUZ34\/pubhtml?widget=true&amp;headers=false\" width=\"700\" height=\"35000\"><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><\/iframe><\/p>\n\n\n<p class=\"wp-block-paragraph\">Va\u0161i zaj\u00edmavou nekomer\u010dn\u00ed tiskovou zpr\u00e1vu, \u010dl\u00e1nek uve\u0159ejn\u00edme&nbsp;<strong>zdarma<\/strong>&nbsp;.<br><strong>PR \u010dl\u00e1nky<\/strong>&nbsp;a komer\u010dn\u00ed sd\u011blen\u00ed publikujeme za poplatek dle cen\u00edku viz. n\u00ed\u017ee.<br><br><strong>Zpr\u00e1vy n\u00e1m zas\u00edlejte na email&nbsp;<\/strong><a href=\"mailto:info@press-media.cz\"><strong><u>info<\/u><\/strong>@<strong><u>press-media.cz<\/u><\/strong><\/a><strong>&nbsp;v t\u00e9to struktu\u0159e&nbsp;:<\/strong><br><br>Titulek (max 80 znak\u016f)<br>Perex (zv\u00fdrazn\u011bn\u00fd \u00favod \u010dl\u00e1nku)<br>Text<br>Jm\u00e9no autora \u010dl\u00e1nku , url autora, zdroj apod.<br>Jm\u00e9no autora fotografie\/obr\u00e1zku, ev. popis fota.<br>Obr\u00e1zky zas\u00edlejte pouze ve form\u00e1tu JPG o minim\u00e1ln\u00ed velikosti 800x500px.<br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Cen\u00edk publikace PR \u010dl\u00e1nk\u016f a komer\u010dn\u00edch sd\u011blen\u00ed<\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>Publikace PR \u010dl\u00e1nku na port\u00e1lu Hlavn\u00edZpr\u00e1vy.cz<\/td><td>690,- K\u010d<\/td><\/tr><tr><td>Publikace PR \u010dl\u00e1nku na ostatn\u00edch port\u00e1lech<\/td><td>ji\u017e od 250,- K\u010d<\/td><\/tr><tr><td>Publikace PR \u010dl\u00e1nku na v\u00edce port\u00e1lech<\/td><td>mno\u017estevn\u00ed slevy dohodou<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">V p\u0159\u00edpad\u011b dlouhodob\u011bj\u0161\u00ed spolupr\u00e1ce ceny dohodou<br>Ceny jsou uvedeny bez 21% DPH<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Technick\u00e9 parametry PR \u010dl\u00e1nku<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Rozm\u011br hlavn\u00edho obr\u00e1zku<\/strong>&nbsp;&#8211; min: 800 x 450px, rozli\u0161en\u00ed 72 DPI, horizont\u00e1ln\u00ed orientace (na \u0161\u00ed\u0159ku)<\/li>\n\n\n\n<li><strong>Datov\u00fd form\u00e1t obr\u00e1zku<\/strong>&nbsp;&#8211; JPG, PNG<\/li>\n\n\n\n<li><strong>Po\u010det obr\u00e1zk\u016f do fotogalerie k \u010dl\u00e1nk\u016f<\/strong>&nbsp;&#8211; Max. 5<\/li>\n\n\n\n<li><strong>Datov\u00fd form\u00e1t obr\u00e1zku<\/strong>&nbsp;&#8211; JPG, PNG<\/li>\n\n\n\n<li><strong>Licence k obr\u00e1zku<\/strong>&nbsp;&#8211; K obr\u00e1zku je nutno uv\u00e9st autora \/ zdroj. Zadavatel zasl\u00e1n\u00edm obr\u00e1zku prohla\u0161uje, \u017ee je opr\u00e1vn\u011bn poskytnout fotografii ke zve\u0159ejn\u011bn\u00ed &#8211; autorsk\u00e1 pr\u00e1va jsou v po\u0159\u00e1dku<\/li>\n\n\n\n<li><strong>Ilustra\u010dn\u00ed fotografie<\/strong>&nbsp;&#8211; V p\u0159\u00edpad\u011b nedod\u00e1n\u00ed obr\u00e1zku p\u0159ipoj\u00edme k \u010dl\u00e1nku fotografii z free fotobanky<\/li>\n\n\n\n<li><strong>Titulek<\/strong>&nbsp;&#8211; max 80 znak\u016f v\u010detn\u011b mezer (slova titulku nesm\u00ed b\u00fdt pou\u017eita jako hypertextov\u00fd odkaz)<\/li>\n\n\n\n<li><strong>Perex<\/strong>&nbsp;&#8211; max 500 znak\u016f v\u010detn\u011b mezer (slova v perexu nesm\u00ed b\u00fdt pou\u017eita jako hypertextov\u00fd odkaz)<\/li>\n\n\n\n<li><strong>Text<\/strong>&nbsp;&#8211; Doporu\u010dujeme jednu a\u017e dv\u011b normo strany (1NS = A4 standardn\u00ed \u0159\u00e1dkov\u00e1n\u00ed)<\/li>\n\n\n\n<li><strong>Odkazy v textu<\/strong>&nbsp;&#8211; V textu mohou b\u00fdt uvedeny max 3 hypertextov\u00e9 odkazy<\/li>\n\n\n\n<li><strong>Embedov\u00e1n\u00ed obsahu t\u0159et\u00edch stran<\/strong>&nbsp;&#8211; do textu je mo\u017eno vlo\u017eit Tweet, FB statut, video aplikace YouTube, mapu aplikace Google Maps.<\/li>\n\n\n\n<li><strong>SEO optimalizace<\/strong>&nbsp;&#8211; Za p\u0159\u00edplatek 100,- K\u010d bez DPH uprav\u00edme meta tag title a meta tag description v hlavi\u010dce HEAD. U hypertextov\u00fdch odkaz\u016f dopln\u00edme atribut title.<\/li>\n\n\n\n<li><strong>Publikace \u010dl\u00e1nku<\/strong>&nbsp;&#8211; \u010cl\u00e1nek publikujeme obvykle do n\u011bkolika hodin od zasl\u00e1n\u00ed v\u0161ech podklad\u016f. Publikace je trval\u00e1 po celou dobu existence port\u00e1lu. <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u2261<\/strong>&nbsp;P\u0159ehled region\u00e1ln\u00edch a oborov\u00fdch port\u00e1l\u016f<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Objedn\u00e1vky PR \u010dl\u00e1nk\u016f<\/strong>&nbsp;zas\u00edlejte na email&nbsp;info@press-media.cz&nbsp;v\u010detn\u011b va\u0161ich faktura\u010dn\u00edch \u00fadaj\u016f. Pro dal\u0161\u00ed informace n\u00e1s m\u016f\u017eete kontaktovat&nbsp;<u><a href=\"https:\/\/press-media.cz\/kontaktni-formular\/\">zde<\/a><\/u>&nbsp;nebo na telefonu +420 774 509 555.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Va\u0161i zaj\u00edmavou nekomer\u010dn\u00ed tiskovou zpr\u00e1vu, \u010dl\u00e1nek uve\u0159ejn\u00edme&nbsp;<strong>zdarma<\/strong>&nbsp;.<br><strong>PR \u010dl\u00e1nky<\/strong>&nbsp;a komer\u010dn\u00ed sd\u011blen\u00ed publikujeme za poplatek dle cen\u00edku viz. n\u00ed\u017ee.<br><br><strong>Zpr\u00e1vy n\u00e1m zas\u00edlejte na email&nbsp;<\/strong><a href=\"mailto:info@press-media.cz\"><strong><u>info<\/u><\/strong>@<strong><u>press-media.cz<\/u><\/strong><\/a><strong>&nbsp;v t\u00e9to struktu\u0159e&nbsp;:<\/strong><br><br>Titulek (max 80 znak\u016f)<br>Perex (zv\u00fdrazn\u011bn\u00fd \u00favod \u010dl\u00e1nku)<br>Text<br>Jm\u00e9no autora \u010dl\u00e1nku , url autora, zdroj apod.<br>Jm\u00e9no autora fotografie\/obr\u00e1zku, ev. popis fota.<br>Obr\u00e1zky zas\u00edlejte pouze ve form\u00e1tu JPG o minim\u00e1ln\u00ed velikosti 800x500px.<br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Cen\u00edk publikace PR \u010dl\u00e1nk\u016f a komer\u010dn\u00edch sd\u011blen\u00ed<\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>Publikace PR \u010dl\u00e1nku na port\u00e1lu Hlavn\u00edZpr\u00e1vy.cz<\/td><td>690,- K\u010d<\/td><\/tr><tr><td>Publikace PR \u010dl\u00e1nku na ostatn\u00edch port\u00e1lech<\/td><td>ji\u017e od 250,- K\u010d<\/td><\/tr><tr><td>Publikace PR \u010dl\u00e1nku na v\u00edce port\u00e1lech<\/td><td>mno\u017estevn\u00ed slevy dohodou<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">V p\u0159\u00edpad\u011b dlouhodob\u011bj\u0161\u00ed spolupr\u00e1ce ceny dohodou<br>Ceny jsou uvedeny bez 21% DPH<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Technick\u00e9 parametry PR \u010dl\u00e1nku<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Rozm\u011br hlavn\u00edho obr\u00e1zku<\/strong>&nbsp;&#8211; min: 800 x 450px, rozli\u0161en\u00ed 72 DPI, horizont\u00e1ln\u00ed orientace (na \u0161\u00ed\u0159ku)<\/li>\n\n\n\n<li><strong>Datov\u00fd form\u00e1t obr\u00e1zku<\/strong>&nbsp;&#8211; JPG, PNG<\/li>\n\n\n\n<li><strong>Po\u010det obr\u00e1zk\u016f do fotogalerie k \u010dl\u00e1nk\u016f<\/strong>&nbsp;&#8211; Max. 5<\/li>\n\n\n\n<li><strong>Datov\u00fd form\u00e1t obr\u00e1zku<\/strong>&nbsp;&#8211; JPG, PNG<\/li>\n\n\n\n<li><strong>Licence k obr\u00e1zku<\/strong>&nbsp;&#8211; K obr\u00e1zku je nutno uv\u00e9st autora \/ zdroj. Zadavatel zasl\u00e1n\u00edm obr\u00e1zku prohla\u0161uje, \u017ee je opr\u00e1vn\u011bn poskytnout fotografii ke zve\u0159ejn\u011bn\u00ed &#8211; autorsk\u00e1 pr\u00e1va jsou v po\u0159\u00e1dku<\/li>\n\n\n\n<li><strong>Ilustra\u010dn\u00ed fotografie<\/strong>&nbsp;&#8211; V p\u0159\u00edpad\u011b nedod\u00e1n\u00ed obr\u00e1zku p\u0159ipoj\u00edme k \u010dl\u00e1nku fotografii z free fotobanky<\/li>\n\n\n\n<li><strong>Titulek<\/strong>&nbsp;&#8211; max 80 znak\u016f v\u010detn\u011b mezer (slova titulku nesm\u00ed b\u00fdt pou\u017eita jako hypertextov\u00fd odkaz)<\/li>\n\n\n\n<li><strong>Perex<\/strong>&nbsp;&#8211; max 500 znak\u016f v\u010detn\u011b mezer (slova v perexu nesm\u00ed b\u00fdt pou\u017eita jako hypertextov\u00fd odkaz)<\/li>\n\n\n\n<li><strong>Text<\/strong>&nbsp;&#8211; Doporu\u010dujeme jednu a\u017e dv\u011b normo strany (1NS = A4 standardn\u00ed \u0159\u00e1dkov\u00e1n\u00ed)<\/li>\n\n\n\n<li><strong>Odkazy v textu<\/strong>&nbsp;&#8211; V textu mohou b\u00fdt uvedeny max 3 hypertextov\u00e9 odkazy<\/li>\n\n\n\n<li><strong>Embedov\u00e1n\u00ed obsahu t\u0159et\u00edch stran<\/strong>&nbsp;&#8211; do textu je mo\u017eno vlo\u017eit Tweet, FB statut, video aplikace YouTube, mapu aplikace Google Maps.<\/li>\n\n\n\n<li><strong>SEO optimalizace<\/strong>&nbsp;&#8211; Za p\u0159\u00edplatek 100,- K\u010d bez DPH uprav\u00edme meta tag title a meta tag description v hlavi\u010dce HEAD. U hypertextov\u00fdch odkaz\u016f dopln\u00edme atribut title.<\/li>\n\n\n\n<li><strong>Publikace \u010dl\u00e1nku<\/strong>&nbsp;&#8211; \u010cl\u00e1nek publikujeme obvykle do n\u011bkolika hodin od zasl\u00e1n\u00ed v\u0161ech podklad\u016f. Publikace je trval\u00e1 po celou dobu existence port\u00e1lu. <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u2261<\/strong>&nbsp;P\u0159ehled region\u00e1ln\u00edch a oborov\u00fdch port\u00e1l\u016f<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Objedn\u00e1vky PR \u010dl\u00e1nk\u016f<\/strong>&nbsp;zas\u00edlejte na email&nbsp;info@press-media.cz&nbsp;v\u010detn\u011b va\u0161ich faktura\u010dn\u00edch \u00fadaj\u016f. Pro dal\u0161\u00ed informace n\u00e1s m\u016f\u017eete kontaktovat&nbsp;<u><a href=\"https:\/\/press-media.cz\/kontaktni-formular\/\">zde<\/a><\/u>&nbsp;nebo na telefonu +420 774 509 555.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><script src=\"https:\/\/www.google.com\/recaptcha\/api.js?render=reCAPTCHA_site_key\"><\/script><br><script><br \/>\n  grecaptcha.ready(function() {<br \/>\n      grecaptcha.execute('reCAPTCHA_site_key', {action: 'homepage'}).then(function(token) {<br \/>\n         ...<br \/>\n      });<br \/>\n  });<br \/>\n  <\/script><\/p>\n\n\n\n<h2 id=\"pr-clanky-ihned\" class=\"wp-block-heading\"><a href=\"https:\/\/seolaborator.cz\/pr-clanky\/\">PR \u010dl\u00e1nky<\/a> iHNed<\/h2>\n","protected":false},"excerpt":{"rendered":"<p>Zp\u011btn\u00e9 odkazy jsou kl\u00ed\u010dem k&nbsp;vysok\u00e9 n\u00e1v\u0161t\u011bvnosti Va\u0161eho webu. Jak je mo\u017en\u00e9 vytvo\u0159it ty, kter\u00e9 skute\u010dn\u011b funguj\u00ed? Mo\u017enost\u00ed je mnoho a nejl\u00e9pe je znaj\u00ed ti, kte\u0159\u00ed se zpravidla specializuj\u00ed na SEO optimalizaci. Zp\u011btn\u00e9 odkazy, kter\u00e9 opravdu funguj\u00ed, se ve velk\u00e9 v\u011bt\u0161in\u011b v\u00e1\u017e\u00ed k&nbsp;diskusn\u00edm f\u00f3r\u016fm, diskuz\u00edm pod \u010dl\u00e1nky, soci\u00e1ln\u00edm s\u00edt\u00edm, sledovan\u00fdm blog\u016fm, ale i t\u011bm, kte\u0159\u00ed nejsou &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/pr-clanky-ihned.cz\/?p=4\" class=\"more-link\">Pokra\u010dovat ve \u010dten\u00ed<span class=\"screen-reader-text\"> &#8222;Zp\u011btn\u00e9 odkazy&#8220;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[5,4,3],"class_list":["post-4","post","type-post","status-publish","format-standard","hentry","category-zpetne-odkazy","tag-backlinks","tag-seo-optimalizace","tag-zpetne-odkazy"],"_links":{"self":[{"href":"https:\/\/pr-clanky-ihned.cz\/index.php?rest_route=\/wp\/v2\/posts\/4","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pr-clanky-ihned.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pr-clanky-ihned.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pr-clanky-ihned.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pr-clanky-ihned.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4"}],"version-history":[{"count":5,"href":"https:\/\/pr-clanky-ihned.cz\/index.php?rest_route=\/wp\/v2\/posts\/4\/revisions"}],"predecessor-version":[{"id":612,"href":"https:\/\/pr-clanky-ihned.cz\/index.php?rest_route=\/wp\/v2\/posts\/4\/revisions\/612"}],"wp:attachment":[{"href":"https:\/\/pr-clanky-ihned.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pr-clanky-ihned.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pr-clanky-ihned.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}